Photographers: Stop Relying on Referrals—Here’s How to Actually Book More Clients
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What to expect on this episode of the DEVIN AND SHAY SHOW:
Photographers: Stop Relying on Referrals—Here’s How to Actually Book More Clients
In this episode of The Devin and Shay Show, Shay sits down with sales coach Megan Smyth to talk about:
Why photographers can’t rely on referrals if they want to scale
How to build a sales funnel that actually works (without sleazy tactics)
The easiest way to start an email list—and what to send once people join
Turning awkward sales calls into confident, clarity-driven conversations
Handling money objections with empathy instead of pressure
Meet Megan Smyth
Megan Smyth is a former pre-med student turned Sales Coach and Strategist. She’s on a mission to take the sleaze out of selling and help women entrepreneurs find ethical sales strategies that work for them (no pushy tactics, paid ads, or social media required). A firm believer that the world needs more wealthy women, she empowers her clients to grow both their income and their impact. Her unique background in neuroscience has helped clients double their revenue, triple conversion rates, and stay booked out months in advance, even after raising their prices.
In this episode of The Devin and Shay Show, Shay interviews sales coach and strategist Megan Smyth about sales strategies every photographer and videographer needs to book more clients. Megan shares how to build a simple sales funnel using a lead magnet and email marketing, why sales calls should always end with a clear yes, no, or next step, and how to handle money objections with empathy instead of pressure. They dive into the difference between marketing and selling, how to stop relying on referrals, and the small changes that can double your conversion rates. If you’ve ever struggled with sales calls, ghosted inquiries, or wondered how email fits into your photography business, this conversation is packed with actionable strategies you can implement right away.
Stop Ending Sales Calls With a Shrug
Photographers talk a lot about referrals and social media, but what actually books clients is a sales system. In this episode, sales coach Megan Smyth walks through how to create one that works—without sleazy tactics or wasting time.
We cover how to use a simple lead magnet to start an email list, what to actually send, and why email marketing quietly outperforms the platforms everyone stresses over. Megan also breaks down the sales call—why you should never end a call without a yes, no, or next step, and how to handle objections in a way that builds trust instead of killing the deal.
For photographers and videographers ready to stop guessing and start converting, this conversation is packed with clear, actionable steps to book more of the clients you want.
MORE FROM MEGAN:
FREE: Get Clients Now Guide
